Category Archives : Blog

Choosing a Transition Coach

When looking for a great and compatible coach!  We suggest the following characteristics and attributes; which our clients repeatedly have told us we and our unique program possesses: Confidentiality during and after coaching Objectivity Impartiality: Ability to be at “Arm’s Length” Positive, not wishful thinking Creativity Originality Clarity Constructive, never negative Critical honesty Human, actually […]

Editorial Thoughts, Seminars, & Webinars

Monthly GTNJ©  Job Search Seminar On Summer Hiatus    Call 770-826-2218 Dunwoody Campus Seminar  Summer Hiatus: Until the fall.  10:00 AM -12:00 PM Student Center:  Second Floor:  Rm 2110 Personal Marketing Strategy Program©: The Resume enhanced Job approach!    We are Contrarian! Open to Alums between the ages of 30-65.   “get That Next job” FREE Jobs Seminar Our […]


The 7 Reasons for the Personal Marketing Strategy Program© Tri-Folds, CIP’s and 18 Day Program: At a recent seminar held at Georgia State University, while listening to my partner Bob Sandt talk about our “contrarian” process for a job search, I had an epiphany. I started writing immediately why our delivery presentation system from the […]

CEO Types

How to “sell” to CEOs when in transition. There are at least 10 types of chief executives. All of them make good—and in some cases excellent—possible business contacts, and great real networking opportunities. 1. The Professional: The explorer This is the person who learned on the way up that it is the people and clients—not necessarily the […]

When to leave

When to Leave a Job There really are good reasons to leave a job, even in a bad economy: When conditions, product, market, management and/or co-workers become intolerable. See the list below. Although not extensive, it is reflective of severe problems at work. Ø  When the company plays with your compensation or quota program often. Ø  When […]


Volunteer Work Option This is sent via regular mail only to the C level. This new note is designed to be sent directly to the C level that you have contacted before and not heard from yet. Make an offer to him/her about your willingness to “prove” your potential. It is designed simply to get you […]

Buyer’s Remorse: Sample

Congratulations on your new job! As always, just before you start, we give the customary cautions—here is the last one. Enjoy your new position and especially appreciate the work it took you to get there. Bruce S. Dreyfus Managing Partner “get THAT NEXT job!” Buyer’s Remorse This is a really peculiar discussion to have at […]

Water Walker:

Water Walker Water walking is finished. Hiring authorities are no longer seeking them. This page was originally written back in 2003 and was been updated in 2014. I was sarcastically celebrating the fact that I no longer was getting requests for water walkers and compensation programs that were 10 percent to 20 percent below fair […]

Business Cards:

Business/Calling Cards One of the most important sales tools that you have is your business card. We suggest that you use companies like to create your own. You MUST print on both sides of the card (contact information) on the front and attributes on the back. Move from the “herd to be heard!” For more information, […]

Find a Professional Job

Find a professional job within 10 weeks! This is not an idle promise; it is a proven strategy. Executives, managers, specialized professions—anyone with five years of experience—will get noticed, get interviewed and be in a position to negotiate from strength. Get a proven process, not just tips on how to find a professional job.     […]